Photos: Shatta Wale hits market with new alcoholic drink ‘Shatta Bitters’

Shatta Wale (@shattawalegh) is taking advantage of a growing following to branch into commercial merchandise. The musician is ready to hit the local distillery market with Shatta Bitters.

In a Facebook post, he’s shared an image of what looks a finished product ready to be consumed.

A smart move that makes a lot of business sense, it officially becomes his first publicly known merchandise.

Feeding off one’s popularity is a necessary brand extension and tie-in for most creative persons. While some try unsuccessfully to do it all by themselves, others enter into collaborations to achieve the desired effect.

[The Authors Pick]"This Guy is Really A Hard Worker.. See Oo... Big Ups Shatta Wale... Am Proud Of you!!!